Singapore News

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Sunshine Empire placed on MAS list

Posted by jtsmyth8 on October 23, 2007

The authorities in Singapore and Malaysia have put out an alert on a firm operating in several Asian countries including Singapore. The Straits Times understands that the Commercial Affairs Department is investigating the firm’s practices.

Based at Toa Payoh HDB Hub, home-grown Sunshine Empire, a multi-level marketing (MLM) firm, has attracted 20,000 people here since it was set up last July.

MLM firms, which are legal here, typically invite people to pay cash for the right to market goods to other people. They also get cash for recruiting other MLM marketers.

Under Sunshine’s scheme, people usually put down $12,000 to become a ‘merchant’, as it calls users of its online shopping platform offering thousands of goods, including health supplements, lingerie and electronics goods.

After signing up, they can buy Sunshine’s online goods.

But they are also rewarded with potentially hefty cash rebates, though these are not guaranteed. Merchants can build their own sales force as well.

The scheme is structured in such a way that participants are not required to use the rebates to buy Sunshine’s goods.



One Response to “Sunshine Empire placed on MAS list”

  1. The article failed to note that there is a service called EmCall and merchants who purchase primes would automatically be subscribed to the service.


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